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Shirt printed with images from a surfing magazine

Date: c 1975
Dimensions:
Overall: 720 x 400 mm, 0.08 kg
Medium: Polyester
Credit Line: ANMM Collection
Object Name: Shirt
Object No: 00033592
Place Manufactured:Australia

User Terms

    Description
    Made in Australia by Golden Breed, shirts like this were surfing-inspired versions of the popular 1950s Hawaiian 'aloha' shirt. Golden Breed specialised in surf wear in the 1970s with a range of shirts, boardshorts and 'sloppy joes' targeted at surfers.
    SignificanceThis shirt documents Australian surfing history during the 1970s.
    HistoryBy the mid 1970s the Australian surfing industry was booming. Torquay had become the base for companies such as Rip Curl, Quicksilver, Dive 'N' Surf and Piping Hot. Many surfers became commercial board makers, using contestants to showcase their new designs as well as their surfing skill.

    In 1973 Rip Curl sponsored the Easter event at Bells Beach and Australian surfing went professional. At the same time, the image of surfing as rebellious and carefree has ensured the street popularity and market appeal of surf wear.
    Additional Titles

    Assigned title: Shirt with surfer magazine covers print

    Web title: Shirt printed with images from a surfing magazine

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