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Reproduced courtesy Hotel Bondi Swim

Hotel Bondi swimwear catalogue 2009 - Collection Three Peaches & Cream

Date: 2009
Dimensions:
Overall: 148 x 104 x 10 mm, 58 g
Medium: Paper, ink, staples
Credit Line: ANMM Collection Gift from Hotel Bondi Swim
Object Copyright: © Hotel Bondi Swim
Classification:Ephemera
Object Name: Catalogue
Object No: 00042487
Place Manufactured:Australia

User Terms

    Description
    Hotel Bondi Swim specialise in printed swimwear with textile prints designed in Bondi for girls all over the world. Designers Fern Levack and Damion Fuller are passionate ambassadors of the Bondi lifestyle and Hotel Bondi Swim's bikinis express this authentic, creative, village attitude of one-street-back-Bondi. Each bikini is designed as a unique piece of art that expresses the best of the eclectic, laid back Bondi lifestyle.
    SignificanceThis selection of swimsuits shows the design emphases of Hotel Bondi Swim, one of Australia's new generation swimwear brands, both in the representation of its 2009 capsule collections and in its imaginative response to ANMM's Woollen Mermaid brief. Both add a contemporary perspective to Australia's swimwear history.

    Hotel Bondi Swim's Woollen Mermaid project swimsuit embodies a modern aesthetic inspired by the original Australian mermaid Annette Kellerman, while the 2009 capsule collections provide a dramatic contrast with their use of bold, vibrant colours and energetic prints.
    HistoryFern Levack and Damion Fuller are the founders and artists of Hotel Bondi Swim - Australian made and printed swimwear with textile prints designed in Bondi for girls all over the world.

    Fern has a Bachelor of Design in Fashion and Textiles from the University of Technology Sydney. She started out in the fashion industry with Collette Dinnigan before founding the beach and streetwear label Kitten with partner Damion Fuller, also a UTS graduate. Before joining Fern at Kitten, Damion had been working as a senior designer for Mambo. Examples of the couple's work are held in the permanent collections of the Powerhouse Museum, Sydney and Union Francaise des Arts du Costume, Musee du Louvre, Paris.

    Fern and Damion believe that in the wake of globalisation and the cold interface of technology, people are craving the authenticity of the human touch and a personal dialogue with like minded passionate people. They define the brand as part of 'The New Luxury Movement,' which is all about original artwork, exclusivity, high quality workmanship and the sheer gloriousness of the materials and details. They are passionate ambassadors of the Bondi lifestyle and Hotel Bondi Swim's bikinis express this authentic, creative, village attitude of one-street-back-Bondi. They say, "Bikinis are simply the best canvases for the type of art we like to create." Each bikini is designed as a unique piece of art that expresses the best of the eclectic, laid back Bondi lifestyle.

    In Bondi summer means surfing, wet dogs, guitars, swimming off the boat ramp and endless hours snorkelling. In Bondi bikinis are a way of life. You’ll find Japanese surfer girls in bikinis at dawn, Brazilian backpackers in bikinis on the bus and the local girls in bikinis running their dogs.

    Every print and every bikini that is created by Hotel Bondi Swim is made especially to express the personality of this colorful and beautifully Australian backyard.

    Hotel Bondi Swim is one of the contemporary swimwear designers invited to reinterpret the classic one-piece swimsuit using a technologically advanced wool/lycra textile for ANMM's 2009 exhibition Exposed! The Story of Swimwear. The use of this fabric articulates the technological importance of performance textiles to fashioning a modern garment, whilst acknowledging the importance of wool as a yarn to Australia and the swimsuit's history.

    In the early 20th century most swimsuits were produced in wool, in part due to its ability to reveal less of the body when wet. There was early experimentation with developing rib-like knits that were more elastic, followed by the use of Lastex, a rubber yarn that created a garment with less sag and drag. In the 21st century, advances in textile technology have resulted in the development of wool jersey fabrics with a high compression Lycra component.

    Looking to the past and designing for the future, the swimsuit designs embody a contemporary aesthetic and active glamour inspired by the original mermaid, Annette Kellerman. Kellerman (1886-1975) was the 'Australian Mermaid,' the 'Diving Venus' and the 'Perfect Woman.' Through a career as a long distance swimmer, diver, vaudeville performer and silent movie star she became a global identity associated with glamour and physical beauty. She was the first woman to attempt to swim the English Channel, and swam her way across Europe and the United States.

    Kellerman was a controversial individual. She was allegedly arrested for indecency preparing to swim along the coastline at Revere Beach, Boston in 1907 and expressed her independence and self-possession through bodily spectacle in daring swimsuits styled on the existing one-piece swimsuit design for men.

    There were initially no modifications made to the original, masculine design; no structuring to the contours of a woman's body, in particular the breast area, and it would not be until the 1930s that designers would feminise the swimsuit, and new technology would assist the development of textiles that would enhance its fit and performance.

    Kellerman's innovation was revealing the female body, which had been concealed beneath layers of clothes and corsets for centuries in the public arena. She was a role model for women, encouraging self-motivation and self-development. Kellerman extolled the virtues of exercise and a healthy diet to shape the body naturally. In 1918 her book Physical Beauty: How to Keep It was published, and it promised that through a series of simple daily exercises in the home, every woman could achieve a level of physical beauty that was essential to the wearing of a body hugging one-piece swimsuit with confidence. As a prototypical Hollywood star she prefigured the celebrity culture focused on the body that has predominated since then.
    Additional Titles

    Primary title: collection three / peaches & cream

    Assigned title: Hotel Bondi swimwear catalogue 2009 - Collection Three Peaches & Cream

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