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Bra insert for swimsuit

Date: 1970s
Dimensions:
Overall: 0.006 kg
Medium: Synthetic polyethylene, nylon
Credit Line: ANMM Collection Gift from Joan Gray
Object Name: Bra insert
Object No: 00029619
Place Manufactured:England

User Terms

    Description
    Produced in England by Staykup, this pair of bra inserts has a synthetic polyethylene core, and is covered in beige nylon. The insert would have adhered to the body with tape along the edges.
    SignificanceThough often overlooked, items such as bra inserts offer an important insight into the structuring of garments. Worn by Joan Gray, a house model for Jantzen, these bra inserts are representative of bust enhancers from the 1970s. They also document the use of inserts in swimwear.
    HistoryIn the 1950s and 1960s swimsuits and sunsuits were often shaped with paneling and built-in supports in order to create a curvaceous, ultra-feminine silhouette that emphasised the bust, waistline and hips.

    From the 1950s there was a shift away from natural fibres, such as wool and cotton, to synthetics. Nylon, developed during World War I by DuPont, USA, was the first in a series of synthetic fabrics used by swimwear and lingerie manufacturers. It was quick drying and stretched to hug the figure, providing a more self-supporting garment.
    Related People
    Maker: Staycup

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