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Women's Cole of California swimsuit

Date: c 1960
Overall: 730 mm
Clothing size: 36
Medium: Rayon, cotton, rubber
Credit Line: ANMM Collection
Object Name: Swimsuit
Object No: 00001770

User Terms

    This 1960s faille weave swimsuit features a half skirt for modesty, an inbuilt bra, adjustable shoulder straps fastening at the back with plastic buttons and a back zipper. Made by Cole of California in Australia, the swimsuit's flattering sweet heart neckline with pleating and vertical panelling was designed to exaggerate the hourglass silhouette.

    SignificanceThis swimsuit is representative of the structured styles prominent during the 1950s and early 1960s. It is also an important example of the changing use of textile technologies during the mid 20th century.
    HistoryIn the 1950s and early 1960s swimsuits and sunsuits were often shaped with panelling and in-built supports to create a curvaceous, ultra-feminine silhouette that emphasized the bust, waistline and hips.

    In the late 1960s swimsuits gradually became less structured. Designs became more focused on comfort, and new synthetics such as rayon, also known as art silk and viscose, became the preferred material for manufacturers as it was easy to dye, and highly absorbent.

    Additional Titles

    Primary title: LADIES one piece SWIMSUIT

    Web title: Women's Cole of California swimsuit

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