Search the Collection
Advanced Search
Image Not Available

Promotional material for the 1992 America's Cup challenge

Date: 1992
Medium: Paper
Credit Line: ANMM Collection Gift from the America's Cup Organising Committee
Classification:Posters and postcards
Object Name: Archive series
Object No: ANMS0342

User Terms

    Description
    This archives series numbered [001] - [014] consists of promotional literature for the 1992 America's Cup challenge in San Diego, America. It includes two stickers, a media guide, two leaflets, an invitation, a visitor's map, three magazines, two booklets and two posters.
    SignificanceThis public relations kit shows the marketing of the America's Cup and the layout of the facilities in San Diego where the Cup was held in 1992.
    HistoryIn 1848 Queen Victoria instigated the creation of a golden cup, known as the 'One Hundred Guinea Cup' to be awarded for a yacht race. The competition would be open to all nations. In the inaugural race on 22 August 1851 the United States built schooner AMERICA challenged 16 British vessels and was victorious in the 85 kilometre race around the Isle of Wight. The competition is still in operation today and one of the most respected and prestigious sailing competitions to be held in the world.

    The 1992 America's Cup challenge was held off San Diego, California. In the trial races (the Citizen Cup) AMERICA III defeated STARS AND STRIPES to be the cup defender. Il MORO DE VENEZIA, the Italian entry defeated a large group of international syndicates in the Louis Vuitton Cup to become the America's Cup challenger. In the finals AMERICA III defeated Il MORO DE VENEZIA to win the America's Cup.
    Additional Titles

    Primary title: FOLDER CONTAINING PROMOTIONAL LITERATURE FOR THE 1992 AMERICA'S CUP CHALLENGE, INCLUDES TWO ADHESIVE STICKERS, ONE MEDIA GUIDE, TWO LEAFLETS, AN INVITATION, A VISITOR'S MAP, THREE MAGAZINES, TWO BOOKLETS AND TWO SHEETS OF PAPER/POSTERS

    Web title: Promotional material for the 1992 America's Cup challenge

    Discuss this Object

    Comments

    Please log in to add a comment.